Compliance
Grow boldly and keep your licence protected.
Iris checks every outbound message against MOH advertising rules and the playbook you set — so it can only ever say what you set it up to say.
What it catches
It knows the traps clinics actually fall into.
Built on the Healthcare Services (Advertisement) Regulations and SMC guidance.
Absolute claims
“safe”, “guaranteed”, “best in Singapore”, “no risk” — flagged and rewritten.
Testimonials & paid reviews
Patient testimonials and paid endorsements that the rules prohibit.
Non-compliant before/after
Imagery and result claims used where they aren’t allowed.
Inducements
Discount and incentive language that crosses into prohibited inducement.
Review replies that expose a patient
Replying to a Google review in a way that confirms someone was your patient — a confidentiality breach clinics make every day.
The screen
Every message, screened before it sends.
Compliant and on-playbook — sends in your voice.
Iris offers a compliant version, instantly.
Held for you. Nothing risky leaves the building.
A risky draft is caught and rewritten before it can ever reach a patient — that moment is the whole point.
Consent & reach
Not just what you can say — who you can message.
Before a recall goes out, Iris checks PDPA consent and the DNC registry— not just what you’re allowed to say, but who you’re legally allowed to say it to.
The record
Your paper trail, automatically.
Every check, every escalation, logged. If anyone ever asks, you have the record — the audit trail a cheaper tool won’t keep for you.
The control
You are always in command.
You set the rules; Iris stays inside them. It’s built so it won’t give the wrong advice — clinical questions route straight to your team, and anything outside your rules is held for a human. Nothing outside your rules reaches a patient.
Watch Iris catch a non-compliant message.
See exactly what Iris catches, and why.
Talk to us →Built in Singapore · MOH-aware · Runs to your rules

